Being in the paper industry myself for over 10 years, working with Hillari to brand her new stationery shop in Oklahoma was a thrill! Not only did we create this prepster, bestie, kindhearted energy she was going for, but I was also able to do what I love most: start from scratch and create the name! Papercuts is exactly the play on words every branding designer hopes for. When you walk into her shop, you will most definitely feel the cut of the lively, sassy attitude of strong female wordsmiths, but also the gentle kindness of their handmade thank you notes. These paper lovers are everyone's best gal pal!
